Orthotic Prosthetic Continuing Education, Orthotics and Prosthetics State Meetings

2019 MWCAAOP Annual Meeting

The Midwest Chapter of the American Academy of Orthotists & Prosthetists headed back to the Grand Geneva Resort & Spa in the ever so charming town of Lake Geneva, Wisconsin, for the 2019 MWCAAOP Annual Meeting! Vari McPherson, CPO, MWCAAOP Board President, kicked off the event with a rousing welcome.

The event was held September 12-14, 2019 and provided over 14.25 continuing education credits for orthotists, prosthetists, pedorthists, technicians, as well as administrative and billing/reimbursement staff. Presenters from all over the United States lectured on a wide range of subjects – everything from critical Medicare updates to “Improved Clinical Outcomes with Consistent Successful Socket Fit via Full Weight Bearing Hydro-static Casting Techniques.”

Two and a half days of continuing education, golf, and of course, the Gunter Gehl Scholarship Award competition, made for a phenomenal event. Special thanks to Jerry Fenner of the Grand Geneva for providing exceptional customer service once again.

Abbey Senczyszyn was the winner of the 2019 Gunter Gehl Scholarship Award! MWCAAOP Board President Vari McPherson, CPO, presented Abbey with a check for $1,000.00. Congratulations Abbey!

Just some of the fantastic presenters…

Dennis Janisse, CPed
John Brinkmann, CPO, FAAOP
Jared Howell, MS, CPO, LPO, FAAOP
Steve Martin, OTR/L
Christofer Mowrer, CP
Robert Meier, CO, BOCO
Ann-Marie Rojas, MD
Brian Gustin, CP, FAAOP
Renee Lewis, BSE, CO, CPA
Don Foley
Stacie McMichel
Noel Chladek, CO
Jenny Kent, PhD
Caitlin Deom, PT, DPT
John T. Frederick, Jr., CPO/L
Dennis Smerko, CPO

Great material! Could personally relate.

presenter – john brinkmann, cpo, faaop – Using Motivational Techniques to Improve Patient Outcomes
D. Laur, co

Very pleasant and thorough.

presenter – Dennis Janisse, cped – back to pedorthic basics
E. Ventrice, CPed

Can’t wait to use system. Best thing since gel liners.

presenter – matt doering – Improved Clinical Outcomes with Consistent Successful Socket Fit via Full Weight Bearing Hydro-static Casting Techniques
M. raymond, cpo

Our 2019 MWCAAOP Exhibitors

Advanced O&P Solutions
Allard USA
Alps South
American Limb & Orthopedic Co
American Prosthetic Components
Anodyne
Becker Orthopedic
Bulldog Tools, Inc.
Cailor Fleming
Cascade Orthopedic Supply, Inc
Clinical Education Concepts
CGS Admin
College Park Industries
Diamond’s Fab, LLC
Dr. Comfort
Endolite
Fillauer
Freedom Innovations
Friddle’s Orthopedic Appliance
iFIT Prosthetics
Illinois Society Of Orthotists Prosthetists
Marathon Orthotics
OPGA
Orthomerica Products Inc.
Ossur Americas
Ottobock
PEL, LLC
Propét USA
Proteor USA
Royal Knit Inc.
Scheck & Siress
Spinal Technology, Inc.
SPS
Townsend – Thuasne USA
General, Marketing with Mansfield, Orthotic Prosthetic Continuing Education

Who’s a Winner? You’re a Winner!

Who doesn’t love a winner? Everybody loves a winner! Everybody loves to win. Winning something – and talking about it – can be a marketing bonanza. Even just making it into the qualifying rounds or final stages of a competition can get you great buzz.

Step One. Determine Eligibility.

The first step is to find some awards you are eligible to win. The Small Business Association is always a good place to start. Also, check out awards offered by your national trade and professional organizations. Your local chamber of commerce is another association that routinely gives out awards. Don’t forget to just…google!

Do you have a resident on staff? There are several awards available for O&P residents, too.

Research these organizations and others like them, but then go beyond professional and trade associations and do a little research on your vendors– big and small. Do you use Dell computers? They have a small business award. Have a business plan? The Miami Herald has the Miami Herald Business

Step Two. Plan Your Challenge.

Doing any renovations or remodeling or upgrading of computer or fabrication systems? The Cleantech Open runs the world’s largest clean technology business competition and are looking for the best clean technology ideas from around the world, according to their website.

Step Three. Toot Your Horn. Loudly.

Alright, you’ve found some awards for which you, your staff and/or your company might be eligible. Submit the application and make sure you monitor your progress. A Google Alert would be a great way to keep tabs on the contest so you know when the winners are announced. Hopefully you win but even if you’re nominated as a finalist or receive some kind of ranking you can still toot your own horn.

Step Four. Write a Release.

Submit it to trade publications. You might not even have to write it yourself. In many cases, the award organizers will actually supply the winners with a press release template for the award.

Of course you are going to put it in your email newsletter. This gives you a chance to share the award and with the people who are most interested in you and your business: your subscribers. You don’t have to be nearly as politically correct as you have to be in your press release. Make sure you link your announcement back to the original announcement or news story in which you were featured.

If there’s an image or logo that goes along with the award, use it. Whatever it is, if it has a symbol that people will recognize, make sure you put it on your letterhead, your website, your front door, your window, your service vehicles … use it.

Step Five. Link. Link. Link.

This where all that social media marketing comes in hand: Draw traffic. You need to link to the website listing the winners. Link to your announcement. Make a photo gallery of you receiving the award, of the award itself. Tweet it. Put it on your LinkedIn page; your Facebook page. Use links and use photos. People want to click and they want to look. Make sure they can do both.

Step Six. Keep Me in the Loop.

Last but not least, make sure you tell me. I am a one-stop word-of-mouth-marketing guru. I’ll tell everyone. Email me. Elizabeth@cecpo.com

General, Orthotic Prosthetic Continuing Education, Orthotics and Prosthetics State Meetings

2019 KOPA Annual Meeting – Hyatt Regency, Lexington, Kentucky

After two very successful years at the Indiana Wesleyan University Conference Centers – 2018 Louisville and 2017 Lexington – the Kentucky O&P Association switched it up and headed over to the Hyatt Regency Lexington. The meeting was held June 13-14, 2019. A great time was had by all!

8.5 credits available. Exhibit Hall Kick Off Reception Thursday night. All day sessions on Friday.

NEW FOR 2019!
6:00pm-8:00pm Welcome Reception in the ​Exhibitor Hall with Exhibitors!

Friday, June 14, 2019 – 7.5 credits

7:30am-8:00am Registration and Continental Breakfast
8:00am Welcome, Andrew Domb, CPO/L, KOPA President
8:00am-9:30am General Sessions – Medicare Success Through Education, Ashley DeCoteau, CGS, Jurisdiction B
9:30am-10:00am ​ Functional Solutions for Partial Hand Amputations, Hannah Smith, Naked Prosthetics

10:00am-10:30am AM Coffee Break with Exhibitors

10:30am-12:00pm General Sessions – Creating Meaningful Lower Limb Prosthetic Outcomes: Preliminary Findings of a 12-Month Pilot, Brian Gustin, CP, Forensic Prosthetic & Orthotic Consulting Services
10:30am-12:00pm Tech Talk – Fabrication Troubleshooting, Daniel Hickey, Bulldog Tools
10:30am-12:00pm Practice Management – Preparing Your Practice for Sale, Don Hardin

12:00pm-1:00pm Lunch with Exhibitors
Breakouts Sessions
1:00pm-2:30pm CAD/CAM Technology for Lower Limb Orthotics, Ray Speelman, CP, COF, WillowWood
1:00pm-2:30pm Lower Limb Prosthetics – Bionic Technology by Ossur!, Wayne Fichtel, CP, Ossur

2:30pm-3:00pm PM Snack Break with Exhibitors
Exhibitor Tear Down at 3:00pm

Breakout Sessions
3:00pm-5:00pm All Carbon AFOs are NOT Created Equal andThe Next Generation of Carbon AFOs, Noel Chladek, CO
3:00pm-5:00pm (continued) Lower Limb Prosthetics – Bionic Technology by Ossur!, Wayne Fichtel, CP


KOPA 2019 Meeting Newsletters

REMINDER – NO Fall KOPA Meeting. Get your credits this week.

All Carbon AFOs are NOT Created Equal…The NEXT Gen is HERE!

Denied! Common Documentation Errors You NEED to Know.

Preparing Your O&P Practice for Sale – next Friday in Lexington.

Will we see you in Lexington?

Exhibits only? Admin? New Registration Options at KOPA this year. Check it out!

June 14th- Medicare will be in Lexington, will you?

REMINDER – Hyatt Lexington Room Block Closes tonight at midnight! Book your room today.